Checking in on the efficiency and sincerity of your sales process

Communication will always be the foundation of sales. Communication is a hallmark of the digital age. Digital transformation made communication virtually instant, with direct and indirect data at our fingertips. There’s no excuse in using the previous generations’ outdated sales style of just shouting out a product or service’s features without genuinely addressing and responding […]

3 Tips to Rev Up Your LinkedIn Posting Strategy

3 Tips to Rev Up Your LinkedIn Posting Strategy

LinkedIn was made for networking. It’s in the name itself. Linking in! Are you making connections on LinkedIn? Here is how you can reach more people and establish real connections on LinkedIn. Have you posted multiple times on LinkedIn, hoping to get some interaction from your thousands of followers, only to end up with crickets? […]

Get Higher Conversions on Facebook with Retargeting Campaigns

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In any digital marketing campaign, you have cold audiences and warm audiences. Cold audiences have no idea who you are and what you can offer them. Warm audiences do know who you are and what you do. They might have watched your video or have already interacted with you on your Facebook page or your […]

Three Key Elements to a Successful Sales Strategy

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A company cannot be successful with a single effort from just one person. It may have a chance to succeed if it combines the efforts from the entire team with an effective sales strategy. How do you implement an effective sales process? Read on! Create your sales playbook Your sales playbook is like a battle […]

6 Ways to Fail to Success

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I’m a fan of taking massive action. Execute fast. Make improvements. Keep going. Done is better than perfect. Aim high, and if it can’t be done, fail fast, and move on to the next strategy or the next project. When you plan, aim to multiply your expected metrics by ten times. And then execute that […]

Snapchat is the next big marketing platform. Learn how to use it!

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Unless you live in a cave, you know TikTok is getting more and more mainstream. It’s no longer about dance covers or physical challenges. Doctors, teachers, and actual marketers use it for professional purposes. When it comes to businesses, TikTok is still underrated. But ask any entrepreneur around you, and they’re probably still focused on […]

[VIDEO] How Will Social Media Influence Business in the Next 5 Years

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If you’ve been around for some time as a marketer or an entrepreneur (or both), you know the importance of your audience: knowing it, finding it, talking to it, focusing on it. To expand your audience, you may be tempted to cast a wider net. In marketing, however, targeting everyone is targeting no one.  To […]

Key Points for a Successful Transition for the New Facebook Pixel

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Out with the old and in with the new! The old facebook pixels will be replaced by the new before you know it, and I am here to help you with your transition. A few tips on how to use the new facebook pixel will help to ease the stress of this switch. step 1: Know The Transition […]

[VIDEO] Increase Your Advertising ROI with Facebook Targeting

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Your top priority when creating Facebook ads should be making them feel personalized to each of your consumers. By using Facebook Interest you can succeed in personalizing your ads to your audience. This will often result in an increase in your company’s ROI as well. Getting Started… Many companies make the mistake of trying out Facebook ads and quitting […]

Use Facebook Lookalike Audiences to Take Your Business to a New Level

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When it comes to expanding the target of your ad campaign, look-alike audiences should be your go-to solution. Look-alike audiences may be helpful when a client has an email list of consumers and would like to find more customers that are similar to their current consumer base. This tool is especially helpful when trying to reach out to more […]