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Contributed / Authored
Articles & Podcasts

Articles About Jean Ginzburg

JeanGinzburg.com helps entrepreneurs, startups and small
businesses grow their revenue and find new customers using
digital marketing and social media strategies.

Every year Colorado Biz Magazine distinguishes top women entrepreneurs and business owners in the local community in the “Women to Watch” series.

Every year Colorado Biz Magazine distinguishes top women entrepreneurs and business owners in the local community in the “Women to Watch” series.

Every year Colorado Biz Magazine distinguishes top women entrepreneurs and business owners in the local community in the “Women to Watch” series.

Authored Articles

These days it seems there’s an app for everything, but should your business have one?

Here are some tips on how to get started with producing your own video content to promote your brand.

Collecting leads is useless if you don’t convert them into sales. Creating an infallible process of converting leads will give you the results you want.

Create the right customer journey for your prospects from first impression to close.

Some adaptations to Covid-19 will prove temporary, but others will both endure and be a boon to future growth.

If you are struggling to gain an edge over your competitors, consider getting better at this one tactic.

Building a business is not just about making the most out of your capital and finding efficient ways to earn profit.

The future of work has been the topic of many conversations, predictions and speculations over the years.

Entrepreneurs and content creators
wait for that moment when their videos
go viral. 

Thriving entrepreneurs don’t stay in their comfort zones. If you want to be one, pushing yourself outside the space you’re used to must become a non-negotiable part of your personal and professional growth. 

Once you figure out what works, you can apply those lessons to new ventures.

Once you figure out what works, you can apply those lessons to new ventures.

Have you quit running Facebook Ads campaigns because of poor results? Don’t give up yet. The problem you are facing might easily be fixable.

Using a Standard Operating Procedure (SOP) —step-by-step instructions for your team to execute on routine tasks—can help keep…

Four years ago, I started my own digital marketing agency. I created several businesses before that, but none of them…

Contributed Articles

Podcasts offer a convenient, time-saving way for entrepreneurs to keep up with current events and gain new insights about…

Communication is extremely important in the business world, especially when it comes to customers and clients. Without transparent…

One of the most common complaints in the business world is about being forced to attend unnecessary meetings.

Running a business from home brings with it a whole host of benefits, but it also has its cons. When your business takes place at home…

Most facets of business rely on persuading others. In sales, the goal is to convince the buyer that your product is better than your competitors’.

Building a brand is an essential part of starting a business. The brand should accurately reflect what the company…

Entrepreneurs can face obstacles from many different areas, but when you’re young and new to the business, there always seem…

In addition to the position itself, company benefits are one of the most important elements that candidates carefully…

Building positive relationships with your customers is essential to running a successful and sustainable business.

Good web design can make or break a modern business. If your website is smooth and easy to navigate, it will attract more users and is a..

When your business starts seeing success, it’s natural to want to ride the momentum and build upon it. However, it’s possible 

Building positive relationships with your customers is essential to running a successful and sustainable business.

t’s often said that you only get one chance at a great first impression. If a prospective partner or customer isn’t immediately…

Onboarding a new employee is an exciting time for any business. While you’re eager to get your new team member up and running on their tasks…

Because they often have very limited resources, small businesses have to be intentional about the tools they use.

As a new business owner, it isn’t easy to sort out which business strategies work and which ones don’t. There’s no standardized roadmap…

Information can be a valuable resource, and having enough of it is key to helping business owners make smart decisions. But lack of…

Information can be a valuable resource, and having enough of it is key to helping business owners make smart decisions.

When you understand your customers, you can better tailor your products and services to meet their needs. The most reliable way…

As an executive, difficult conversations often come up in the workplace. It may be something as sensitive as expressing a concern to an…

In this unusual year, marketers have gathered some valuable, lasting lessons about reaching customers.

Communication is one of the core components of a successful business. The leader of said business must be…

What tool or system would you recommend for documenting internal business processes? Why does the approach work so well?

With many stores expanding their online retail presence and e-commerce giants like Amazon dominating share in the overall..

A company blog can be a great way to get your company’s name out there. With quality content, a blog can drive traffic to your company’s website…

Despite the growing variety of channels and options out there for sharing information and news, email remains…

What’s the best way to encourage someone to pay attention to personal branding when they’re new to the concept?

Done correctly, content marketing can yield impressive results in terms of increased visibility, traffic and conversion rates for…

A well-crafted message is only effective if it’s heard. No matter how great your content is, if it doesn’t have the chance to reach your target…

Take a step back from the issues you’re facing, go for a walk or listen to music when you need a break.

Everyone struggles with self-doubt and fear from time to time — and entrepreneurs may experience these emotions…

One of the biggest challenges service-based businesses face is setting and managing client expectations.

You’re unlikely to find a modern business that hasn’t heard of cloud computing — and many have already made the switch to…

Internet of things technology is booming, with an increasing number of connected devices joining the market each year.

As companies evolve from a small startup to an established organization, there are a lot of new challenges they’ll have to face.

There are millions of mobile applications available to smartphone users today, and that number will only keep growing as it…

Being a good listener and paying attention to nonverbal cues are among the key traits of any good communicator.

Close out the year by preparing your business for the next one. December is the most hectic month for many businesses.

Creating high-quality content is not enough without the ability to make it widely available to your audience and connect…

Delegation and automation are key, but busy entrepreneurs should not underestimate the importance of regular exercise.

A company blog is a fantastic platform for informing and persuading readers to purchase a product or service, or simply building trust and thought leadership.

Many companies have now opted to offer remote work options for their staff in response to the global pandemic.

Growing a business can seem like a straightforward venture, and it can be deceptively simple on paper.

Some entrepreneurs who want to scale their companies and fast-track their growth hire a business coach to help…

When you first start out running your own business, there are a ton of things to keep track of.

Smart entrepreneurs periodically review their processes. Not allowing for real innovation so can throttle…

When I’ve done articles like this in the past, I come up with the list based on my personal preference (or what Google says is the most popular).

Guest Appearances on Podcasts/Vlogs

#1 Best-Selling Amazon Author and CEO of Ginball Digital Marketing Jean Ginzburg discusses working her ways through the ranks, building other…

This episode we talk to Jean Ginzburg, Digital Marketing Expert and Founder at Ginball.

Jean tells us why she encourages team members to invest five hours a week in learning, why and how she responds to all client requests in 24 hours of less…

Guest Appearances on Radio Shows

Interviews with Jean Ginzburg

ean Ginzburg, #1 best-selling author, entrepreneur, digital marketing expert and  CEO and Founder of JeanGinzburg.com and…

I had the pleasure of interviewing Jean Ginzburg, CEO and Founder of JeanGinzburg.com and Ginball Digital Marketing. JeanGinzburg.com is a consultancy…

Create more content. I have been creating content over the past year, but had I started when I was younger, I would…