3 Tips to Rev Up Your LinkedIn Posting Strategy

LinkedIn was made for networking. It’s in the name itself. Linking in! Are you making connections on LinkedIn? Here is how you can reach more people and establish real connections on LinkedIn. Have you posted multiple times on LinkedIn, hoping to get some interaction from your thousands of followers, only to end up with crickets? […]
6 Ways to Fail to Success

I’m a fan of taking massive action. Execute fast. Make improvements. Keep going. Done is better than perfect. Aim high, and if it can’t be done, fail fast, and move on to the next strategy or the next project. When you plan, aim to multiply your expected metrics by ten times. And then execute that […]
LinkedIn and TikTok: Go where engagement is booming!

TikTok helps you build your brand TikTok is the number one app right now. Most people are using TikTok, so it’s a perfect spot for you to promote your business. Video content has been big for several years now, and TikTok cashed in on that. Building your brand means getting attention and exposure. Through video […]
[VIDEO] How Will Social Media Influence Business in the Next 5 Years

If you’ve been around for some time as a marketer or an entrepreneur (or both), you know the importance of your audience: knowing it, finding it, talking to it, focusing on it. To expand your audience, you may be tempted to cast a wider net. In marketing, however, targeting everyone is targeting no one. To […]
How Long Should My Social Video Be?

“How long should my social videos be?” From all the presentations I’ve given and all the prospective and actual clients I’ve talked to, it’s the number one question I get asked. The answer is it depends. It depends on who you are, what you’re doing, the nature of your business, and, most importantly, whom you […]