5 Tips on How to Define Your Ideal Target Market

Knowing your Target Market

Target Market is a crucial strategy in digital marketing and is a critical part of running your business these days. Whether you do it yourself or hire a marketing agency to do it for you, before you proceed, you must be clear about one element of it. And that is: to whom are you addressing […]

Get Higher Conversions on Facebook with Retargeting Campaigns

Get Higher Conversions on Facebook with Retargeting Campaigns banner

In any digital marketing campaign, you have cold audiences and warm audiences. Cold audiences have no idea who you are and what you can offer them. Warm audiences do know who you are and what you do. They might have watched your video or have already interacted with you on your Facebook page or your […]

[VIDEO] How to Bring Customers Back to Your Site

How to Bring Customers Back to Your Site

Incorporating a landing page into your company website can make your online advertising more effective. A landing page is the webpage that is linked to your advertisements. It is more effective than sending users to the advertiser’s home page. Home pages are mostly just designed for informative purposes. 1. Why is it important to send […]